Search Engine Optimisation (SEO).

Get your website to the top of the search results

“How do I get my website to the top of Google?”
It’s a question we get asked often, and unfortunately it’s not one with a short answer. As Google and other search engines are becoming more advanced, too is their algorithm which calculates where in the results your website shows for any given search.

The good news is that there are some simple SEO marketing steps you can take to help people find your website. One of those includes analysing your website to ensure it’s not missing anything that search engines look at – and that’s one thing you can start improving right now.

Pop your website details into our free tool and get a website health report sent to your email within minutes.

The 3 basic steps to great SEO.

Help customers to find you online

Keyword research

What it means:

Find the terms that people are using to find businesses like yours and optimise your business online for them.

The detail:

We’ll carry out research using our specialised SEO tools to find the key phrases that generate the highest number of searches, but also look into which competitors are already using these. We’ll deliver a detailed report and discuss the findings with you to determine which phrases are most relevant to your business.

But this isn’t simply a case of stuffing keywords into your website. Google is moving towards ‘semantic search’, which in plain English means that it understands the context and intention of searchers, even if they’re not typing out exactly the right word.

Also, should the competition for a specific term is too great, we may recommend you use less frequently searched terms as this could be a more efficient way for you to rise to the top of the search engine results.

Build authority

What it means:

The more informative and respected your website is, the more likely it is to rise up the rankings.

The detail:

Building brand authority isn’t just important for SEO; it’s important for converting potential customers too. That’s why you’ll start by creating content that solves regularly asked questions, and distribute this information amongst the industry too.

You might have hear about link building for SEO too, but what we don’t do is spam. We’ll work with your business to create reputable inbound website links that guide visitors and authority to your site and help you to grow online.

Website audit

What it means:

Helping search engines to read your website. If you’ve already claimed your free website report above, you’ll already be one step closer to ticking this off your to-do list.

The detail:

Google and other search engines have preferences on how they want you to structure your website and information to make it easier for them to read. If you keep them happy, you’ll be happy too – especially when you see your website moving up the search engine results and delivering more visitors.

In order to do that you’ll need to fix all of the errors on your website. Not all of these errors are critical, so we’ll prioritise the most important to get the best result for your time.

Ambitious business but small budget?

Discover our new self-study programs. Learn and copy the proven techniques we apply for our clients – and use them to accelerate your online growth.

Brands we’ve helped.

Because knowledge is power

SEO help enquiry.

Get the help your business needs